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Learn best practices from real SEOs.  

Feb 6, 2018

Thinking of doing an HTTPS migration? Listen to this episode first. Dana DiTomaso gives practical advice on why and when to do an HTTPS migration. I love this discussion for the little nuggets of wisdom Dana provides, like: consider the sales cycle (just because its a slow month on your site doesn't mean your migration team isn't busy). Those little details make this such a valuable conversation. If you're a digital marketing beginner, I also ask basics like what is a security certificate, how do they impact SEO, and what is HTTPS anyway? Dana brings a wealth of experience to this discussion.

A few resources Dana mentions:

HTTPS checklist by Aleyda Solis:

Article from SEMRush about the differences between types of security certificates:

We hope you enjoy the discussion.